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Presented by
 Laura Bennett,
CFRE, Vice President,
Akron-Canton Regional Foodbank
Barbara A.
Greene, Principal, CommonGood
Consulting, Inc.
Keeven
White, President and CEO,
Whitespace Creative
Moderator:
Larry Becker, CFRE, Fundraising
Consultant, Golden Rule Consulting
February 16, 2012 ~ 8:00
- 9:45 AM
Breakfast will be served beginning at 8:00
followed by the meeting at 8:30
Shaw
Jewish Community Center, 750 White Pond Drive, Akron
directions
$15 members | $22
non-members
Reservations
Required. Reservation deadline: February
9, 2012.
About the Presentation
This expert
panel will help program participants
learn creative ways to enhance their
online fundraising efforts. Panelists
will describe their experience and give
real life examples of successful online
fundraising.
This is sure
to be a standing-room only program, so
early registration is advised. The panel
will readily answer questions from
participants, so bring your questions
about designing and marketing YOUR
successful online fundraising program.
About the Speakers
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BARBARA
A. GREENE |
Barb
Greene is owner and
principal consultant with CommonGood Consulting, Inc., an
organization that provides
consulting, fund development and
technical assistance services
for a wide variety of nonprofit
and public organizations. Prior
to the start-up of CommonGood
Consulting in 2002, Barb served
as the first president and chief
executive director for six years
of Summit Education Initiative.
From 1991 to 1996, she served as
the president and CEO of
Direction Center, a partnership
of universities, foundations and
United Way, which provided
services to strengthen West
Michigan nonprofits.
In 1996, Barb was
recognized by the Greater Grand
Rapids community for outstanding
contributions to business,
management and industry. In June
2001 she received a Woman of
Achievement Award from the YWCA
of Summit County. In 2005, she
was recognized by Black Pages
for service to the Greater Akron
African American community. In
2011, she was recognized by the
Akron Urban League as a “Women
of Power” for her contributions
to the Akron Urban League and
community.
Barb is active in
the community and serves on the
boards of Akron Urban League,
Victory Gallop, Association of
Fundraising Professionals and
the Women’s Endowment Fund of
Akron Community Foundation.
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LAURA
BENNETT |
Laura
Bennett serves as
Vice President for the
Akron-Canton Regional Foodbank.
The Foodbank was founded in 1982
and serves 8 counties,
distributing emergency food to
more than 460 member agencies
who serve 40,600 clients each
week. Annually the Foodbank
raises more than $3.8 million to
feed people and fight hunger in
the region.
Prior to her
service at the Foodbank, Laura
served as Executive Director of
Operations and a professional
fundraiser for 7 years at Our
Lady of the Elms School, an
all-girls preparatory school
founded in 1923. Some of the
School’s accomplishments in her
tenure were the organizations
transition to a collaborative
leadership model and the
construction of the Sister
Elizabeth Ann Schaefer
Performing Arts and Athletic
Center, a result of two major
gifts totaling $7.3 million.
Prior to working for the Elms,
she was employed with her
families’ business, Feldman
Enterprises, Inc. as the Vice
President of Operations over 9
Arby’s restaurants. She has also
served as a member of the Board
of Directors for the Association
of Fundraising Professionals
from 2002 - 2011 and chaired
National Philanthropy Day from
2006 – 2008.
Laura is also
active in the community as a
member of the Akron Area YMCA
Board of Directors since 2011,
the YMCA Camp Y-Noah Advisory
Board for the past eleven years
and as a member of One of a Kind
Pets Rescue Board of Directors
from 2007 – 2009. She also
serves on the Board of Directors
for Constellations Dance
Company. She has served on
various task force and advisory
groups throughout the community.
She is a recipient of the Akron
Chamber’s 30 for the Future
Award and is a member of
Leadership Akron’s Class 24. She
is also a Certified Fundraising
Executive (CFRE).
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KEEVEN WHITE |
Keeven
White, founder of
WhiteSpace Creative, launched
his career at The Little Tikes
Company, a division of
Rubbermaid. For seven years, he
managed a creative team
responsible for the company's
print collateral and advertising
materials, as well as
redeveloped a comprehensive
packaging identity.
Going from
corporate employee to founder of
a communications firm was a very
natural transition for Keeven.
Raised in a family that owned
and operated a printing company,
he had early exposure to the
challenges of managing a small
business. In fact, the printing
company was where Keeven gained
a solid background in printing
technology and a strong work
ethic. Those very attributes are
the foundation of WhiteSpace’s
creative solutions, and are
continually reflected in the
agency's daily efforts. “It’s
very gratifying to see people
develop, both as individuals and
as a team,” shares Keeven. "I
also love the ‘wow’ factor -
when you deliver something
that's beyond a client’s
expectations.”
Keeven
is on the Area Agency on Aging
Board of Directors as marketing
committee chair and a member of
its nominations committee.
In addition to
WhiteSpace’s corporate honors,
Keeven has been recognized for
his individual business,
creative and community service
efforts. In 2009, the Cascade
Capital Business Growth Awards
honored Keeven with an
Entrepreneurial Spirit Award for
leading a dynamic, growing
organization and inspiring
others through innovative
business practice. In 2007,
Keeven was named Entrepreneur of
the Year by The Small Business
Council of the Greater Akron
Chamber, an economic development
organization committed to
building a strong, innovative
community in Northeast Ohio. The
Greater Akron Chamber and LIVE
Publishing also presented Keeven
with a first-annual 30 for
the Future Award,
recognizing him among 30 other
young professionals who are
making an impact on the region
through leadership,
entrepreneurship and/or
community service. The prior
year, Keeven received a 2006
Small Business Leadership Award
from the Association of
Fundraising Professionals (AFP)
North Central Ohio Chapter in
recognition of his firm's
ongoing pro-bono contributions
to non-profit organizations
throughout Northeast Ohio.
Keeven was also appointed a
member of Crain's Cleveland
Business inaugural 40 Under
40 class in 2003. |
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LARRY BECKER, CFRE |
Larry Becker
is a Certified Fundraising
Executive (CFRE), one of only
5,400 throughout the world. He
has been in fundraising for over
30 years serving the National
Multiple Sclerosis Society,
Archbishop Hoban High School
(Akron, OH), the Benedictine
Order of Cleveland/Benedictine
High School, the Ohio
Presbyterian Retirement Services
Foundation (at Rockynol), the
Hattie Larlham Foundation and
Habitat for Humanity.
Currently he
operates Golden Rule Consulting.
Clients have included Hard
Hatted Women, Barberton Kiwanis,
African Sky, Faith United
Methodist Church, Nazareth
Housing Development Corporation
and the Center for Nonprofit
Excellence among others.
Becker was
trained as a teacher acquiring
the skills necessary to become a
successful fundraiser: planning,
communication, teamwork, and
crisis management, among others.
The CFRE exam clarified his
expertise in such areas as
building and nurturing
relationships, securing the
gift, fostering volunteer
involvement, effective
leadership development and
responsible stewardship of
donors and their gifts.
He is a long time
member of the Association of
Fundraising Professionals (AFP)
and served the profession as the
president of its North Central
Ohio Chapter on two occasions.
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